Get the key to overcoming the chaos of content marketing.
As businesses make content a priority in their marketing mix, you may find yourself in the role of corralling colleagues throughout the organization to write, review and approve a high volume of articles, blog posts, videos and other types of content you use to engage your customers. Then, it’s up to you to make sure the content fuels social channels, builds reach and optimizes search. And analyze the data to see whether the program is paying off. Compendium makes it all easy—and chaos-free.
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"Relying on our social content site and website traffic alone, with other paid search advertising turned off, we increased conversions of Web leads to sales by 43 percent as compared to the previous month."
—Rachel Farris, Director, PR and New Media, PetRelocation.com
}
The right message, in the right place, at the right time, to the right audience. Content marketing doesn’t have to be painful.
We created Compendium because people like you must perform and function in a fast-paced, ever-changing digital world. Our tool was designed to relieve the pain you struggle with every day, such as:
- Disparate and unwieldy tools and planning processes getting you nowhere and your message to no one.
- Volumes of content existing throughout your organization—and no way to compile it.
- Input and approvals needed from different people in different places.
- No way to test performance. No way to measure success. And sadly, no way to prove ROI.
Overseeing, creating and publishing marketing content that drives your customers to interact with your brand requires collaboration and buy-in from a multitude of individuals within an organization. And wrangling them—and the process—hasn’t been easy. Until now. End the chaos and pain. Get all of your content contributors on the same page by getting them all on the same platform. Get Compendium.
